Grow smarter
The new gold standard in pipeline generation
AI-driven outreach that generates qualified sales opportunities for a fraction of the cost of an in-house SDR.
How It Works
Power up your go-to-market pipeline
Outbound Engine is redefining how startups scale. Like adding a dedicated SDR to your team, but at a fraction of the cost, Powerplay fills your calendar with qualified sales opportunities. All you have to do is close.
Step 1: ICP Development
Unlock your ideal customer
Use enriched signals to build robust, highly-detailed lists of ideal decision-makers at your dream accounts.
List in Progress
ICP #1
Projecting deal amount
Complete
Enriching company data
Complete
Extracting contact information
In progress
Validating vertical
In progress
Validating funding status
In progress
List in Progress
ICP #1
Projecting deal amount
Complete
Enriching company data
Complete
Extracting contact information
In progress
Validating vertical
In progress
Validating funding status
In progress
Step 2: Positioning
Communicate your unique value
Build the messaging infrastructure that powers your entire outbound motion, from to pricing and positioning, to key messaging and value props.
Positioning Framework
What emotionally resonant problem are we solving? What belief must the market adopt for this product to become inevitable?
Add document
Analyze
Generate Image
research
Positioning Framework
What emotionally resonant problem are we solving? What belief must the market adopt for this product to become inevitable?
Add document
Analyze
Generate Image
research
Step 3: Capture Demand
Drive demand with a dynamic outbound engine
Deploy smart, multi-channel campaigns that create demand, capture it, and turn interest into warm meetings with decision-makers.
InMails Sending...
Founders
VPs
Heads of Sales
Jack Daniel
Founder
Verified
LinkedIn URL
linkedin.com/in/jack-daniel
Company
Xavier LLC
Gorge Chapel
Founder
Verified
LinkedIn URL
linkedin.com/in/g-chapel
Company
Chapel LLC
Mike Tylor
Founder
Verified
LinkedIn URL
linkedin.com/in/mike-tylor
Company
CMB LLC
Thomas Shelby
Founder
Verified
LinkedIn URL
linkedin.com/in/tom-shelby
Company
Shelby.co
Jack Daniel
Founder
Verified
LinkedIn URL
linkedin.com/in/jack-daniel
Company
Xavier LLC
Gorge Chapel
Founder
Verified
LinkedIn URL
linkedin.com/in/g-chapel
Company
Chapel LLC
Mike Tylor
Founder
Verified
LinkedIn URL
linkedin.com/in/mike-tylor
Company
CMB LLC
Thomas Shelby
Founder
Verified
LinkedIn URL
linkedin.com/in/tom-shelby
Company
Shelby.co
Jack Daniel
Founder
Verified
LinkedIn URL
linkedin.com/in/jack-daniel
Company
Xavier LLC
Gorge Chapel
Founder
Verified
LinkedIn URL
linkedin.com/in/g-chapel
Company
Chapel LLC
Mike Tylor
Founder
Verified
LinkedIn URL
linkedin.com/in/mike-tylor
Company
CMB LLC
Thomas Shelby
Founder
Verified
LinkedIn URL
linkedin.com/in/tom-shelby
Company
Shelby.co
Jack Daniel
Founder
Verified
LinkedIn URL
linkedin.com/in/jack-daniel
Company
Xavier LLC
Gorge Chapel
Founder
Verified
LinkedIn URL
linkedin.com/in/g-chapel
Company
Chapel LLC
Mike Tylor
Founder
Verified
LinkedIn URL
linkedin.com/in/mike-tylor
Company
CMB LLC
Thomas Shelby
Founder
Verified
LinkedIn URL
linkedin.com/in/tom-shelby
Company
Shelby.co
Draft
Schedule
Sent
InMails Sending...
Founders
VPs
Heads of Sales
Jack Daniel
Founder
Verified
LinkedIn URL
linkedin.com/in/jack-daniel
Company
Xavier LLC
Gorge Chapel
Founder
Verified
LinkedIn URL
linkedin.com/in/g-chapel
Company
Chapel LLC
Mike Tylor
Founder
Verified
LinkedIn URL
linkedin.com/in/mike-tylor
Company
CMB LLC
Thomas Shelby
Founder
Verified
LinkedIn URL
linkedin.com/in/tom-shelby
Company
Shelby.co
Jack Daniel
Founder
Verified
LinkedIn URL
linkedin.com/in/jack-daniel
Company
Xavier LLC
Gorge Chapel
Founder
Verified
LinkedIn URL
linkedin.com/in/g-chapel
Company
Chapel LLC
Mike Tylor
Founder
Verified
LinkedIn URL
linkedin.com/in/mike-tylor
Company
CMB LLC
Thomas Shelby
Founder
Verified
LinkedIn URL
linkedin.com/in/tom-shelby
Company
Shelby.co
Jack Daniel
Founder
Verified
LinkedIn URL
linkedin.com/in/jack-daniel
Company
Xavier LLC
Gorge Chapel
Founder
Verified
LinkedIn URL
linkedin.com/in/g-chapel
Company
Chapel LLC
Mike Tylor
Founder
Verified
LinkedIn URL
linkedin.com/in/mike-tylor
Company
CMB LLC
Thomas Shelby
Founder
Verified
LinkedIn URL
linkedin.com/in/tom-shelby
Company
Shelby.co
Jack Daniel
Founder
Verified
LinkedIn URL
linkedin.com/in/jack-daniel
Company
Xavier LLC
Gorge Chapel
Founder
Verified
LinkedIn URL
linkedin.com/in/g-chapel
Company
Chapel LLC
Mike Tylor
Founder
Verified
LinkedIn URL
linkedin.com/in/mike-tylor
Company
CMB LLC
Thomas Shelby
Founder
Verified
LinkedIn URL
linkedin.com/in/tom-shelby
Company
Shelby.co
Draft
Schedule
Sent
Step 4: Scale Up
Automate, then convert your lead flow
We continuously iterate to fill your pipeline with qualified sales opportunities so you can finally scale the way you want to.
Hey David!
Here are your sales opportunities for the day.
Demos
Opportunity Pipeline
80% of MRR goal
Schedule
Mo
Tu
We
Th
Fr
Sa
Su
Product Demo - Ryan Mast
10:00 am to 10:30 am
Discovery Call - Total Talent
06:00 pm to 06:30 pm
Hey David!
Here are your sales opportunities for the day.
Demos
Opportunity Pipeline
80% of MRR goal
Schedule
Mo
Tu
We
Th
Fr
Sa
Su
Product Demo - Ryan Mast
10:00 am to 10:30 am
Discovery Call - Total Talent
06:00 pm to 06:30 pm
- Sergei,Blown away by Banzai’s projected 152% revenue increase to $44m post act-on acquisition… crazy impressive.Integrating new platforms can make lead qualification tricky, but Powerplay actually helps similar companies boost lead quality by 69% (and outbound revenue by 167%).Open to connect?
LinkedIn Personalization
Unlock the true power of LinkedIn
Outbound Engine dynamically matches your website visitors with LinkedIn profiles, and sends them a highly personalized sequence once they're active on LinkedIn.
Benefits
We drive value for startups
A few of the ways our outbound engine drives results for our customers.
10% Reply Rate on LinkedIn
Our AI-driven outreach system dynamically integrates profile activity, yielding our customers significantly higher response rates on LinkedIn.
10% Reply Rate on LinkedIn
Our AI-driven outreach system dynamically integrates profile activity, yielding our customers significantly higher response rates on LinkedIn.
10% Reply Rate on LinkedIn
Our AI-driven outreach system dynamically integrates profile activity, yielding our customers significantly higher response rates on LinkedIn.
87% Increase in Pipeline
Our customers not only save countless hours on manual prospecting, but see significant upticks in latent revenue.
87% Increase in Pipeline
Our customers not only save countless hours on manual prospecting, but see significant upticks in latent revenue.
87% Increase in Pipeline
Our customers not only save countless hours on manual prospecting, but see significant upticks in latent revenue.
44% Reduction in CAC
Our intelligent outbound campaigns generate qualified meetings more affordably than inbound, and for a fraction of the cost of an SDR.
44% Reduction in CAC
Our intelligent outbound campaigns generate qualified meetings more affordably than inbound, and for a fraction of the cost of an SDR.
Case Studies
The Powerplay Difference
How Outbound Engine drives dynamic growth for our clients.


Intelligent pipeline automation unlocked 60% more placements for Crew Connectors
Crew Connectors, a Los Angeles-based recruiting agency, was spending too much time chasing leads instead of closing deals. By deploying Powerplay’s autonomous GTM engine, they streamlined client acquisition, connected with more hiring teams, and freed up bandwidth to focus on high-value matchmaking.
Impact :
60% Growth in Qualified Client Pipeline
90+ Hours Saved per Month on Outreach Tasks
4x Faster Time-to-Conversation with Decision-Makers
38% Lift in Positive Reply Rates from Targeted Campaigns


Intelligent pipeline automation unlocked 60% more placements for Crew Connectors
Crew Connectors, a Los Angeles-based recruiting agency, was spending too much time chasing leads instead of closing deals. By deploying Powerplay’s autonomous GTM engine, they streamlined client acquisition, connected with more hiring teams, and freed up bandwidth to focus on high-value matchmaking.
Impact :
60% Growth in Qualified Client Pipeline
90+ Hours Saved per Month on Outreach Tasks
4x Faster Time-to-Conversation with Decision-Makers
38% Lift in Positive Reply Rates from Targeted Campaigns


Intelligent pipeline automation unlocked 60% more placements for Crew Connectors
Crew Connectors, a Los Angeles-based recruiting agency, was spending too much time chasing leads instead of closing deals. By deploying Powerplay’s autonomous GTM engine, they streamlined client acquisition, connected with more hiring teams, and freed up bandwidth to focus on high-value matchmaking.
Impact :
60% Growth in Qualified Client Pipeline
90+ Hours Saved per Month on Outreach Tasks
4x Faster Time-to-Conversation with Decision-Makers
38% Lift in Positive Reply Rates from Targeted Campaigns


Intelligent pipeline automation unlocked 60% more placements for Crew Connectors
Crew Connectors, a Los Angeles-based recruiting agency, was spending too much time chasing leads instead of closing deals. By deploying Powerplay’s autonomous GTM engine, they streamlined client acquisition, connected with more hiring teams, and freed up bandwidth to focus on high-value matchmaking.
Impact :
60% Growth in Qualified Client Pipeline
90+ Hours Saved per Month on Outreach Tasks
4x Faster Time-to-Conversation with Decision-Makers
38% Lift in Positive Reply Rates from Targeted Campaigns
DRAG TO EXPLORE
DRAG TO EXPLORE


Intelligent pipeline automation unlocked 60% more placements for Crew Connectors
Crew Connectors, a Los Angeles-based recruiting agency, was spending too much time chasing leads instead of closing deals. By deploying Powerplay’s autonomous GTM engine, they streamlined client acquisition, connected with more hiring teams, and freed up bandwidth to focus on high-value matchmaking.
Impact :
60% Growth in Qualified Client Pipeline
90+ Hours Saved per Month on Outreach Tasks
4x Faster Time-to-Conversation with Decision-Makers
38% Lift in Positive Reply Rates from Targeted Campaigns
Pricing
Pricing that scales with you
Choose the outbound growth model that fits your team.
*Minimum 3-month commitment. No setup fees.*
Starter
$3,500 - $5,000
For early-stage teams seeking market penetration.
What's Included:
ICP development & TAM mapping
Strategic positioning and messaging
One-to-one outreach to up to 6,000 enriched ideal prospects
2-3 fully optimized LinkedIn accounts
AI booking agents
Inbound thought-leadership content
Performance dashboard + weekly insights
Between 6-16 qualified sales opportunities*
Opportunities vary by offer, vertical, and CAC/LTV.
Growth
Popular
$6,000 - $7,500
Full-stack outbound to grow pipeline without growing headcount.
What's Included:
ICP development & TAM mapping
Strategic positioning and messaging
One-to-one outreach to up to 7,500 enriched ideal prospects
3-4 fully optimized LinkedIn accounts
AI booking agents
Inbound thought-leadership content
Performance dashboard + weekly insights
Between 10-24 qualified sales opportunities*
Opportunities vary by offer, vertical, and CAC/LTV.
Engine
$8,000 - $9,500
Outbound as a strategic growth channel for aggressively scaling startups.
What's Included:
ICP development & TAM mapping
Strategic positioning and messaging
One-to-one outreach to up to 9,000 enriched ideal prospects
5-6 fully optimized LinkedIn accounts
AI booking agents
Inbound thought-leadership content
Performance dashboard + weekly insights
Between 14-32 qualified sales opportunities*
Opportunities vary by offer, vertical, and CAC/LTV.
*Minimum 3-month commitment. No setup fees.*
Starter
$3,500 - $5,000
For early-stage teams seeking market penetration.
What's Included:
ICP development & TAM mapping
Strategic positioning and messaging
One-to-one outreach to up to 6,000 enriched ideal prospects
2-3 fully optimized LinkedIn accounts
AI booking agents
Inbound thought-leadership content
Performance dashboard + weekly insights
Between 6-16 qualified sales opportunities*
Opportunities vary by offer, vertical, and CAC/LTV.
Growth
Popular
$6,000 - $7,500
Full-stack outbound to grow pipeline without growing headcount.
What's Included:
ICP development & TAM mapping
Strategic positioning and messaging
One-to-one outreach to up to 7,500 enriched ideal prospects
3-4 fully optimized LinkedIn accounts
AI booking agents
Inbound thought-leadership content
Performance dashboard + weekly insights
Between 10-24 qualified sales opportunities*
Opportunities vary by offer, vertical, and CAC/LTV.
Engine
$8,000 - $9,500
Outbound as a strategic growth channel for aggressively scaling startups.
What's Included:
ICP development & TAM mapping
Strategic positioning and messaging
One-to-one outreach to up to 9,000 enriched ideal prospects
5-6 fully optimized LinkedIn accounts
AI booking agents
Inbound thought-leadership content
Performance dashboard + weekly insights
Between 14-32 qualified sales opportunities*
Opportunities vary by offer, vertical, and CAC/LTV.
*Minimum 3-month commitment. No setup fees.*
Starter
$3,500 - $5,000
For early-stage teams seeking market penetration.
What's Included:
ICP development & TAM mapping
Strategic positioning and messaging
One-to-one outreach to up to 6,000 enriched ideal prospects
2-3 fully optimized LinkedIn accounts
AI booking agents
Inbound thought-leadership content
Performance dashboard + weekly insights
Between 6-16 qualified sales opportunities*
Opportunities vary by offer, vertical, and CAC/LTV.
Growth
Popular
$6,000 - $7,500
Full-stack outbound to grow pipeline without growing headcount.
What's Included:
ICP development & TAM mapping
Strategic positioning and messaging
One-to-one outreach to up to 7,500 enriched ideal prospects
3-4 fully optimized LinkedIn accounts
AI booking agents
Inbound thought-leadership content
Performance dashboard + weekly insights
Between 10-24 qualified sales opportunities*
Opportunities vary by offer, vertical, and CAC/LTV.
Engine
$8,000 - $9,500
Outbound as a strategic growth channel for aggressively scaling startups.
What's Included:
ICP development & TAM mapping
Strategic positioning and messaging
One-to-one outreach to up to 9,000 enriched ideal prospects
5-6 fully optimized LinkedIn accounts
AI booking agents
Inbound thought-leadership content
Performance dashboard + weekly insights
Between 14-32 qualified sales opportunities*
Opportunities vary by offer, vertical, and CAC/LTV.
Testimonials
Why customers love Powerplay
Real results from our growth-stage customers.
"Powerplay came in and made an immediate impact with their outbound automation. We were able to scale by considerably increasing the accuracy of our targeting."

Mahdi Hosseini
Founder, Crew Connectors
"Powerplay came in and made an immediate impact with their outbound automation. We were able to scale by considerably increasing the accuracy of our targeting."

Mahdi Hosseini
Founder, Crew Connectors
We’d been struggling to show proof in a way that actually motivated prospects. Powerplay's case studies solved that. We use them in outbound, on demos, and with investors. We've seen an impact on conversation rates across the board.

Luc Purdy
Head of Marketing, Inunity
We’d been struggling to show proof in a way that actually motivated prospects. Powerplay's case studies solved that. We use them in outbound, on demos, and with investors. We've seen an impact on conversation rates across the board.

Luc Purdy
Head of Marketing, Inunity
FAQs
Questions we typically get about Outbound Engine
Answers to some of our most common quandries. If you don’t see your question here, feel free to contact us.
What kind of businesses does Powerplay work with?
What kind of results can I expect?
Why not just hire an SDR?
What integrations does Powerplay support?
How long does it take to get results?
How does Powerplay generate leads?
What kind of businesses does Powerplay work with?
What kind of results can I expect?
Why not just hire an SDR?
What integrations does Powerplay support?
How long does it take to get results?
How does Powerplay generate leads?